Molly, known for her dreamy, slightly off-kilter style and all that hand-pleated, smocked, crocheted goodness, has taken a print from her last show’s crew t-shirts and turned it into a tote. It’s not just a cute design — it’s a little behind-the-scenes tribute to the people who help make the runway magic happen. Now that same vibe is being shared with festival-goers, which feels like a nice full-circle moment.
The tote will be available to anyone getting the Silver, Gold, or Luxe ticket packages — and a few extras will be up for grabs at the event. So yeah, definitely one of those “get it while you can” situations.
For anyone not familiar, Molly Goddard’s designs are all about contrast — delicate fabrics and traditional craftsmanship mixed with silhouettes that feel a little chaotic in the best way. Think party dresses with a twist, nostalgia meets awkward charm. It’s all very “special occasion, but slightly clumsy” — and somehow, it works every time.
The tote’s part of the London Fashion Week Festival, running from September 20–23 at The Store X, 180 Strand. The event is all about giving fashion fans a taste of the Fashion Week energy, with catwalk shows, talks, shopping from over 150 British and international brands, and a bit of that backstage buzz.
Names like Bobby Abley, Georgia Hardinge, Never Fully Dressed, and Serotonin Vintage are all on the lineup, so it’s got that good mix of cool, established labels and indie gems.
Tickets are already on sale, starting at £20 for general entry and going up to £200 for the Luxe Premium package. Worth it for the access, the shows, the vibes — and of course, the Molly Goddard tote, if that’s part of the deal.
Full details and ticket info are available at londonfashionweekfestival.com.